Meet the incredible people who play an integral role in delivering the most advanced and effective technology solutions in the automotive industry.
Tracy Noonan Fred
Vice President Operations CRM Sales & Service and Site Leader
A veteran of the automotive industry, Tracy Noonan Fred brings more than 25 years’ experience to her role as Vice President Operations CRM Sales & Service and Site Leader at VinSolutions and Xtime, where she leads a world-class team and oversees operational strategies and policies.
Known for her data-driven, people-centered approach to business and leadership, Tracy has gained a reputation for generating business results for both clients and our businesses, while growing and inspiring high-performing teams. She holds a B.A. in Economics from the University of Illinois, Urbana-Champaign. Her economics training, coupled with her automotive experience, drives her passion to help today’s dealers transform their businesses from the analog, ‘gut-driven’ past to the new digital reality.
She is among the industry’s growing number of women leading this digital transformation, and as such, is a sought-after speaker at industry events and contributor to automotive trade publications.
Tracy was recognized as a 2018 Women in Remarketing honoree by Auto Remarketing.
Senior Vice President, Product
James Maynard joined Cox Automotive in 2013 as Vice President of Technology for VinSolutions. A highly versatile leader, today James leads product teams for Dealer.com, VinSolutions and Xtime. James brings strong expertise in the introduction and operation of advanced technologies to meet business, competitive and customer objectives.
Prior to joining Cox Automotive, James served as Vice President / Account Group Executive for Avanade for over five years. He also spent two years operating as Vice President of Information Technology at Accutype, a medical services company, and prior to that served as Director of Technical Planning and Security at H&R Block. James earned a bachelor’s degree in business administration from Oklahoma State University.
Vice President, Sales
Chase Abbott is Vice President of Sales at Dealer.com and VinSolutions, where he is responsible for leading and managing the sales team and its efforts. Chase joined VinSolutions in 2008 as a Regional Sales Manager over the Southeastern U.S. In 2011, he was promoted to Director of Sales over the East Coast, followed up by promotions to Senior Director of Sales leading the Inside Sales teams. Chase has served as Vice President of Sales since 2016.
Chase brings strong leadership qualities combined with a tenacious desire to build efficiency, process and culture within the VinSolutions sales teams.
Originally from Kansas City, Missouri, he attended Maple Woods College and then spent seven years with an automotive group while holding multiple titles from Internet Director to Finance Director, and GSM.
Associate Vice President, Client Onboarding
Heather Guerry joined VinSolutions in 2017 as Associate Vice President of Operations. She focuses on increasing client success by maximizing the functionality of VinSolutions’ Connect platform for new clients. She leads the team that introduces new clients to Connect, and oversees the onboarding program, which incorporates clients’ existing business processes and sets up additional processes that are flexible to clients’ needs. Heather and her team convert clients’ data from their prior CRM and DMS, and they provide world-class training to make each client’s transition a seamless and pleasant experience.
Prior to joining VinSolutions and Cox Automotive, Heather spent 12 years at Freightquote, a division of C.H. Robinson, as Executive Director of Strategic Projects. She also held various leadership roles within IT, Operations and Pricing teams. Heather holds a master’s degree in business from Baker University and a bachelor’s degree in computer science from the University of Kansas.
Associate Vice President, Operations
As Associate Vice President of Operations, Sam Passer leads the technical support, business readiness, and data analytics teams as well as supporting key strategic priorities across VinSolutions and Xtime to deliver world class services to clients.
Since joining VinSolutions in 2014, Sam has leveraged technology and operations experience to produce a highly efficient organization that delivers quality results for VinSolutions’ clients.
Prior to joining VinSolutions, Sam served as Vice President of Program Services at Community America Credit Union for four years, and he spent 12 years in a variety of leadership roles at H&R Block and Accenture. Sam graduated with a bachelor’s degree in history and political science from Drake University.
Associate Vice President, Software Engineering
Ken Wiebke brings VinSolutions agile development and architectural experience, along with experience providing guidance on best practices and ensuring quality and consistency for development teams. Ken is particularly experienced in architecting larger scale distributed computing systems involving complex integration and transaction management scenarios.
Before joining VinSolutions in 2014, Ken served as Director of Technology at Ascend Learning, and he previously held positions of Director of Application Development & Agile Products and Director of Technology at H&R Block. Ken holds a bachelor’s degree in computer information systems from DeVry University.
Senior Director, Finance.
Sean Garrett is Senior Director of Finance for Dealer.com, VinSolutions, and Xtime. He oversees all the company’s financial activities including accounting, finance, forecasting, pricing and decision support. Sean brings cross-industry experience to VinSolutions, with particular success in partnering with operational leaders to deliver exceptional results.
In addition to his role at VinSolutions, Sean has also assumed finance leadership of the newly formed Sales and F&I Solutions team at Cox Automotive.
Prior to joining VinSolutions in 2015, Sean spent 14 years at Sprint Corporation, where he served as Business Unit CFO for several of Sprint’s operating divisions. Prior to joining Sprint, Sean held several key finance leadership roles at Raytheon Company.
Sean graduated from the University of Iowa with a bachelor’s degree in finance. Additionally, he has an MBA from Wichita State University and has completed the Duke Executive Leadership Program.
Senior Director, Performance Management
Mark joined VinSolutions in 2013 as Director of Performance Management, after serving as one of the early Performance Managers at sister company vAuto. Charged with implementing a true account management department, Mark has grown VinSolutions’ Performance Management department from approximately 30 people to more than 50 in the last two years. Mark brings a strong background in the retail car business with a focus on customer retention and leading and establishing teams.
Prior to vAuto, Mark spent a lifetime in the car business in one form or another. Previous roles have taken him from sales manager and director of marketing in the retail car business, to National Sales Manager at Starcraft Automotive and one of the first District Sales Managers at AutoTrader.com. Mark attended the University of Missouri.
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